Market Analysis and Insights: Global Real-time Bidding Market
The research report studies the Real-time Bidding market using different methodologies and analyzes to provide accurate and in-depth information about the market. For a clearer understanding, it is divided into several parts to cover different aspects of the market. Each area is then elaborated to help the reader comprehend the growth potential of each region and its contribution to the global market. The researchers have used primary and secondary methodologies to collate the information in the report. They have also used the same data to generate the current market scenario. This report is aimed at guiding people towards an apprehensive, better, and clearer knowledge of the market.
The global Real-time Bidding market size is projected to reach US$ XX million by 2027, from US$ XX million in 2020, at a CAGR of XX% during 2021-2027.
Global Real-time Bidding Scope and Segment
The global Real-time Bidding market is segmented by company, region (country), by Type, and by Application. Players, stakeholders, and other participants in the global Real-time Bidding market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by region (country), by Type, and by Application for the period 2016-2027.
by Type, the market is primarily split into
Open Auction
Invited Auction
by Application, this report covers the following segments
Media and Entertainment
Games
Retail and eCommerce
Travel and Luxury
Mobile Apps
Others
Global Real-time Bidding market: regional analysis, the major regions covered in the report are:
North America
United States
Canada
Europe
Germany
France
U.K.
Italy
Russia
Nordic
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia-Pacific
Latin America
Mexico
Brazil
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of Middle East & Africa
The report lists the major players in the regions and their respective market share on the basis of global revenue. It also explains their strategic moves in the past few years, investments in product innovation, and changes in leadership to stay ahead in the competition. This will give the reader an edge over others as a well-informed decision can be made looking at the holistic picture of the market.
The Real-time Bidding key players in this market include:
Google (US)
WPP (UK)
Adobe (US)
Criteo (France)
Facebook (US)
Smaato (US)
Yandex (Russia)
PubMatic (US)
Salesforce (US)
Rubicon Project (US)
MediaMath (US)
MoPub (US)
AppNexus (US)
Platform One (Japan)
Verizon Media (US)
The research report studies the Real-time Bidding market using different methodologies and analyzes to provide accurate and in-depth information about the market. For a clearer understanding, it is divided into several parts to cover different aspects of the market. Each area is then elaborated to help the reader comprehend the growth potential of each region and its contribution to the global market. The researchers have used primary and secondary methodologies to collate the information in the report. They have also used the same data to generate the current market scenario. This report is aimed at guiding people towards an apprehensive, better, and clearer knowledge of the market.
The global Real-time Bidding market size is projected to reach US$ XX million by 2027, from US$ XX million in 2020, at a CAGR of XX% during 2021-2027.
Global Real-time Bidding Scope and Segment
The global Real-time Bidding market is segmented by company, region (country), by Type, and by Application. Players, stakeholders, and other participants in the global Real-time Bidding market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by region (country), by Type, and by Application for the period 2016-2027.
by Type, the market is primarily split into
Open Auction
Invited Auction
by Application, this report covers the following segments
Media and Entertainment
Games
Retail and eCommerce
Travel and Luxury
Mobile Apps
Others
Global Real-time Bidding market: regional analysis, the major regions covered in the report are:
North America
United States
Canada
Europe
Germany
France
U.K.
Italy
Russia
Nordic
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia-Pacific
Latin America
Mexico
Brazil
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of Middle East & Africa
The report lists the major players in the regions and their respective market share on the basis of global revenue. It also explains their strategic moves in the past few years, investments in product innovation, and changes in leadership to stay ahead in the competition. This will give the reader an edge over others as a well-informed decision can be made looking at the holistic picture of the market.
The Real-time Bidding key players in this market include:
Google (US)
WPP (UK)
Adobe (US)
Criteo (France)
Facebook (US)
Smaato (US)
Yandex (Russia)
PubMatic (US)
Salesforce (US)
Rubicon Project (US)
MediaMath (US)
MoPub (US)
AppNexus (US)
Platform One (Japan)
Verizon Media (US)
1 Market Overview of Real-time Bidding
1.1 Real-time Bidding Market Overview
1.1.1 Real-time Bidding Product Scope
1.1.2 Real-time Bidding Market Status and Outlook
1.2 Global Real-time Bidding Market Size Overview by Region 2016 VS 2021VS 2027
1.3 Global Real-time Bidding Market Size by Region (2016-2027)
1.4 Global Real-time Bidding Historic Market Size by Region (2016-2021)
1.5 Global Real-time Bidding Market Size Forecast by Region (2022-2027)
1.6 Key Regions, Real-time Bidding Market Size (2016-2027)
1.6.1 North America Real-time Bidding Market Size (2016-2027)
1.6.2 Europe Real-time Bidding Market Size (2016-2027)
1.6.3 Asia-Pacific Real-time Bidding Market Size (2016-2027)
1.6.4 Latin America Real-time Bidding Market Size (2016-2027)
1.6.5 Middle East & Africa Real-time Bidding Market Size (2016-2027)
2 Real-time Bidding Market Overview by Type
2.1 Global Real-time Bidding Market Size by Type: 2016 VS 2021 VS 2027
2.2 Global Real-time Bidding Historic Market Size by Type (2016-2021)
2.3 Global Real-time Bidding Forecasted Market Size by Type (2022-2027)
2.4 Open Auction
2.5 Invited Auction
3 Real-time Bidding Market Overview by Application
3.1 Global Real-time Bidding Market Size by Application: 2016 VS 2021 VS 2027
3.2 Global Real-time Bidding Historic Market Size by Application (2016-2021)
3.3 Global Real-time Bidding Forecasted Market Size by Application (2022-2027)
3.4 Media and Entertainment
3.5 Games
3.6 Retail and eCommerce
3.7 Travel and Luxury
3.8 Mobile Apps
3.9 Others
4 Real-time Bidding Competition Analysis by Players
4.1 Global Real-time Bidding Market Size by Players (2016-2021)
4.2 Global Top Players by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Real-time Bidding as of 2020)
4.3 Date of Key Players Enter into Real-time Bidding Market
4.4 Global Top Players Real-time Bidding Headquarters and Area Served
4.5 Key Players Real-time Bidding Product Solution and Service
4.6 Competitive Status
4.6.1 Real-time Bidding Market Concentration Rate
4.6.2 Mergers & Acquisitions, Expansion Plans
5 Company (Top Players) Profiles and Key Data
5.1 Google (US)
5.1.1 Google (US) Profile
5.1.2 Google (US) Main Business
5.1.3 Google (US) Real-time Bidding Products, Services and Solutions
5.1.4 Google (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.1.5 Google (US) Recent Developments
5.2 WPP (UK)
5.2.1 WPP (UK) Profile
5.2.2 WPP (UK) Main Business
5.2.3 WPP (UK) Real-time Bidding Products, Services and Solutions
5.2.4 WPP (UK) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.2.5 WPP (UK) Recent Developments
5.3 Adobe (US)
5.5.1 Adobe (US) Profile
5.3.2 Adobe (US) Main Business
5.3.3 Adobe (US) Real-time Bidding Products, Services and Solutions
5.3.4 Adobe (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.3.5 Criteo (France) Recent Developments
5.4 Criteo (France)
5.4.1 Criteo (France) Profile
5.4.2 Criteo (France) Main Business
5.4.3 Criteo (France) Real-time Bidding Products, Services and Solutions
5.4.4 Criteo (France) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.4.5 Criteo (France) Recent Developments
5.5 Facebook (US)
5.5.1 Facebook (US) Profile
5.5.2 Facebook (US) Main Business
5.5.3 Facebook (US) Real-time Bidding Products, Services and Solutions
5.5.4 Facebook (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.5.5 Facebook (US) Recent Developments
5.6 Smaato (US)
5.6.1 Smaato (US) Profile
5.6.2 Smaato (US) Main Business
5.6.3 Smaato (US) Real-time Bidding Products, Services and Solutions
5.6.4 Smaato (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.6.5 Smaato (US) Recent Developments
5.7 Yandex (Russia)
5.7.1 Yandex (Russia) Profile
5.7.2 Yandex (Russia) Main Business
5.7.3 Yandex (Russia) Real-time Bidding Products, Services and Solutions
5.7.4 Yandex (Russia) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.7.5 Yandex (Russia) Recent Developments
5.8 PubMatic (US)
5.8.1 PubMatic (US) Profile
5.8.2 PubMatic (US) Main Business
5.8.3 PubMatic (US) Real-time Bidding Products, Services and Solutions
5.8.4 PubMatic (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.8.5 PubMatic (US) Recent Developments
5.9 Salesforce (US)
5.9.1 Salesforce (US) Profile
5.9.2 Salesforce (US) Main Business
5.9.3 Salesforce (US) Real-time Bidding Products, Services and Solutions
5.9.4 Salesforce (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.9.5 Salesforce (US) Recent Developments
5.10 Rubicon Project (US)
5.10.1 Rubicon Project (US) Profile
5.10.2 Rubicon Project (US) Main Business
5.10.3 Rubicon Project (US) Real-time Bidding Products, Services and Solutions
5.10.4 Rubicon Project (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.10.5 Rubicon Project (US) Recent Developments
5.11 MediaMath (US)
5.11.1 MediaMath (US) Profile
5.11.2 MediaMath (US) Main Business
5.11.3 MediaMath (US) Real-time Bidding Products, Services and Solutions
5.11.4 MediaMath (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.11.5 MediaMath (US) Recent Developments
5.12 MoPub (US)
5.12.1 MoPub (US) Profile
5.12.2 MoPub (US) Main Business
5.12.3 MoPub (US) Real-time Bidding Products, Services and Solutions
5.12.4 MoPub (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.12.5 MoPub (US) Recent Developments
5.13 AppNexus (US)
5.13.1 AppNexus (US) Profile
5.13.2 AppNexus (US) Main Business
5.13.3 AppNexus (US) Real-time Bidding Products, Services and Solutions
5.13.4 AppNexus (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.13.5 AppNexus (US) Recent Developments
5.14 Platform One (Japan)
5.14.1 Platform One (Japan) Profile
5.14.2 Platform One (Japan) Main Business
5.14.3 Platform One (Japan) Real-time Bidding Products, Services and Solutions
5.14.4 Platform One (Japan) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.14.5 Platform One (Japan) Recent Developments
5.15 Verizon Media (US)
5.15.1 Verizon Media (US) Profile
5.15.2 Verizon Media (US) Main Business
5.15.3 Verizon Media (US) Real-time Bidding Products, Services and Solutions
5.15.4 Verizon Media (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.15.5 Verizon Media (US) Recent Developments
6 North America
6.1 North America Real-time Bidding Market Size by Country (2016-2027)
6.2 United States
6.3 Canada
7 Europe
7.1 Europe Real-time Bidding Market Size by Country (2016-2027)
7.2 Germany
7.3 France
7.4 U.K.
7.5 Italy
7.6 Russia
7.7 Nordic
7.8 Rest of Europe
8 Asia-Pacific
8.1 Asia-Pacific Real-time Bidding Market Size by Region (2016-2027)
8.2 China
8.3 Japan
8.4 South Korea
8.5 Southeast Asia
8.6 India
8.7 Australia
8.8 Rest of Asia-Pacific
9 Latin America
9.1 Latin America Real-time Bidding Market Size by Country (2016-2027)
9.2 Mexico
9.3 Brazil
9.4 Rest of Latin America
10 Middle East & Africa
10.1 Middle East & Africa Real-time Bidding Market Size by Country (2016-2027)
10.2 Turkey
10.3 Saudi Arabia
10.4 UAE
10.5 Rest of Middle East & Africa
11 Real-time Bidding Market Dynamics
11.1 Real-time Bidding Industry Trends
11.2 Real-time Bidding Market Drivers
11.3 Real-time Bidding Market Challenges
11.4 Real-time Bidding Market Restraints
12 Research Finding /Conclusion
13 Methodology and Data Source
13.1 Methodology/Research Approach
13.1.1 Research Programs/Design
13.1.2 Market Size Estimation
13.1.3 Market Breakdown and Data Triangulation
13.2 Data Source
13.2.1 Secondary Sources
13.2.2 Primary Sources
13.3 Disclaimer
13.4 Author List
1.1 Real-time Bidding Market Overview
1.1.1 Real-time Bidding Product Scope
1.1.2 Real-time Bidding Market Status and Outlook
1.2 Global Real-time Bidding Market Size Overview by Region 2016 VS 2021VS 2027
1.3 Global Real-time Bidding Market Size by Region (2016-2027)
1.4 Global Real-time Bidding Historic Market Size by Region (2016-2021)
1.5 Global Real-time Bidding Market Size Forecast by Region (2022-2027)
1.6 Key Regions, Real-time Bidding Market Size (2016-2027)
1.6.1 North America Real-time Bidding Market Size (2016-2027)
1.6.2 Europe Real-time Bidding Market Size (2016-2027)
1.6.3 Asia-Pacific Real-time Bidding Market Size (2016-2027)
1.6.4 Latin America Real-time Bidding Market Size (2016-2027)
1.6.5 Middle East & Africa Real-time Bidding Market Size (2016-2027)
2 Real-time Bidding Market Overview by Type
2.1 Global Real-time Bidding Market Size by Type: 2016 VS 2021 VS 2027
2.2 Global Real-time Bidding Historic Market Size by Type (2016-2021)
2.3 Global Real-time Bidding Forecasted Market Size by Type (2022-2027)
2.4 Open Auction
2.5 Invited Auction
3 Real-time Bidding Market Overview by Application
3.1 Global Real-time Bidding Market Size by Application: 2016 VS 2021 VS 2027
3.2 Global Real-time Bidding Historic Market Size by Application (2016-2021)
3.3 Global Real-time Bidding Forecasted Market Size by Application (2022-2027)
3.4 Media and Entertainment
3.5 Games
3.6 Retail and eCommerce
3.7 Travel and Luxury
3.8 Mobile Apps
3.9 Others
4 Real-time Bidding Competition Analysis by Players
4.1 Global Real-time Bidding Market Size by Players (2016-2021)
4.2 Global Top Players by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Real-time Bidding as of 2020)
4.3 Date of Key Players Enter into Real-time Bidding Market
4.4 Global Top Players Real-time Bidding Headquarters and Area Served
4.5 Key Players Real-time Bidding Product Solution and Service
4.6 Competitive Status
4.6.1 Real-time Bidding Market Concentration Rate
4.6.2 Mergers & Acquisitions, Expansion Plans
5 Company (Top Players) Profiles and Key Data
5.1 Google (US)
5.1.1 Google (US) Profile
5.1.2 Google (US) Main Business
5.1.3 Google (US) Real-time Bidding Products, Services and Solutions
5.1.4 Google (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.1.5 Google (US) Recent Developments
5.2 WPP (UK)
5.2.1 WPP (UK) Profile
5.2.2 WPP (UK) Main Business
5.2.3 WPP (UK) Real-time Bidding Products, Services and Solutions
5.2.4 WPP (UK) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.2.5 WPP (UK) Recent Developments
5.3 Adobe (US)
5.5.1 Adobe (US) Profile
5.3.2 Adobe (US) Main Business
5.3.3 Adobe (US) Real-time Bidding Products, Services and Solutions
5.3.4 Adobe (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.3.5 Criteo (France) Recent Developments
5.4 Criteo (France)
5.4.1 Criteo (France) Profile
5.4.2 Criteo (France) Main Business
5.4.3 Criteo (France) Real-time Bidding Products, Services and Solutions
5.4.4 Criteo (France) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.4.5 Criteo (France) Recent Developments
5.5 Facebook (US)
5.5.1 Facebook (US) Profile
5.5.2 Facebook (US) Main Business
5.5.3 Facebook (US) Real-time Bidding Products, Services and Solutions
5.5.4 Facebook (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.5.5 Facebook (US) Recent Developments
5.6 Smaato (US)
5.6.1 Smaato (US) Profile
5.6.2 Smaato (US) Main Business
5.6.3 Smaato (US) Real-time Bidding Products, Services and Solutions
5.6.4 Smaato (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.6.5 Smaato (US) Recent Developments
5.7 Yandex (Russia)
5.7.1 Yandex (Russia) Profile
5.7.2 Yandex (Russia) Main Business
5.7.3 Yandex (Russia) Real-time Bidding Products, Services and Solutions
5.7.4 Yandex (Russia) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.7.5 Yandex (Russia) Recent Developments
5.8 PubMatic (US)
5.8.1 PubMatic (US) Profile
5.8.2 PubMatic (US) Main Business
5.8.3 PubMatic (US) Real-time Bidding Products, Services and Solutions
5.8.4 PubMatic (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.8.5 PubMatic (US) Recent Developments
5.9 Salesforce (US)
5.9.1 Salesforce (US) Profile
5.9.2 Salesforce (US) Main Business
5.9.3 Salesforce (US) Real-time Bidding Products, Services and Solutions
5.9.4 Salesforce (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.9.5 Salesforce (US) Recent Developments
5.10 Rubicon Project (US)
5.10.1 Rubicon Project (US) Profile
5.10.2 Rubicon Project (US) Main Business
5.10.3 Rubicon Project (US) Real-time Bidding Products, Services and Solutions
5.10.4 Rubicon Project (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.10.5 Rubicon Project (US) Recent Developments
5.11 MediaMath (US)
5.11.1 MediaMath (US) Profile
5.11.2 MediaMath (US) Main Business
5.11.3 MediaMath (US) Real-time Bidding Products, Services and Solutions
5.11.4 MediaMath (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.11.5 MediaMath (US) Recent Developments
5.12 MoPub (US)
5.12.1 MoPub (US) Profile
5.12.2 MoPub (US) Main Business
5.12.3 MoPub (US) Real-time Bidding Products, Services and Solutions
5.12.4 MoPub (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.12.5 MoPub (US) Recent Developments
5.13 AppNexus (US)
5.13.1 AppNexus (US) Profile
5.13.2 AppNexus (US) Main Business
5.13.3 AppNexus (US) Real-time Bidding Products, Services and Solutions
5.13.4 AppNexus (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.13.5 AppNexus (US) Recent Developments
5.14 Platform One (Japan)
5.14.1 Platform One (Japan) Profile
5.14.2 Platform One (Japan) Main Business
5.14.3 Platform One (Japan) Real-time Bidding Products, Services and Solutions
5.14.4 Platform One (Japan) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.14.5 Platform One (Japan) Recent Developments
5.15 Verizon Media (US)
5.15.1 Verizon Media (US) Profile
5.15.2 Verizon Media (US) Main Business
5.15.3 Verizon Media (US) Real-time Bidding Products, Services and Solutions
5.15.4 Verizon Media (US) Real-time Bidding Revenue (US$ Million) & (2016-2021)
5.15.5 Verizon Media (US) Recent Developments
6 North America
6.1 North America Real-time Bidding Market Size by Country (2016-2027)
6.2 United States
6.3 Canada
7 Europe
7.1 Europe Real-time Bidding Market Size by Country (2016-2027)
7.2 Germany
7.3 France
7.4 U.K.
7.5 Italy
7.6 Russia
7.7 Nordic
7.8 Rest of Europe
8 Asia-Pacific
8.1 Asia-Pacific Real-time Bidding Market Size by Region (2016-2027)
8.2 China
8.3 Japan
8.4 South Korea
8.5 Southeast Asia
8.6 India
8.7 Australia
8.8 Rest of Asia-Pacific
9 Latin America
9.1 Latin America Real-time Bidding Market Size by Country (2016-2027)
9.2 Mexico
9.3 Brazil
9.4 Rest of Latin America
10 Middle East & Africa
10.1 Middle East & Africa Real-time Bidding Market Size by Country (2016-2027)
10.2 Turkey
10.3 Saudi Arabia
10.4 UAE
10.5 Rest of Middle East & Africa
11 Real-time Bidding Market Dynamics
11.1 Real-time Bidding Industry Trends
11.2 Real-time Bidding Market Drivers
11.3 Real-time Bidding Market Challenges
11.4 Real-time Bidding Market Restraints
12 Research Finding /Conclusion
13 Methodology and Data Source
13.1 Methodology/Research Approach
13.1.1 Research Programs/Design
13.1.2 Market Size Estimation
13.1.3 Market Breakdown and Data Triangulation
13.2 Data Source
13.2.1 Secondary Sources
13.2.2 Primary Sources
13.3 Disclaimer
13.4 Author List
